Language is target on the communication of potential customer’s Google user interface language setting.

You are watching: Your ad can show to a potential customer when your targeted language matches


Let’s say you market coffee bean online, and also you desire to target Spanish-speaking customers. You set up an AdWords campaign targeted to the Spanish language, through Spanish ads and keywords. As lengthy as your customers’ Google interface language setups are collection to Spanish, your coffee ads can display when your Spanish language customers search for her keywords. Save in mind the if her customers searched in Spanish but their Google user interface language settings were set to English, her ads wouldn’t show. It is why targeting all languages could be helpful.



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